JoyCo’ is a marketing representation and communication agency, that includes several professional figures with a specific know-how of the tourism industry and in particular of Southern Africa area. Honesty and integrity, enthusiasm and passion for the destination play a key role in developing innovative projects and sharing fresh perspectives. Networking is JoyCo’ specialty and, besides internal competencies, can guarantee direct connections with outsourced partners and assist in the production of ad-hoc tools for sales and marketing requirements. Thanks to a wide and long-standing experience in tourism, JoyCo’ intentionally engages with a few and well-selected number of clients, thus offering an exclusive representation service tailored to each different brand. JoyCo’ can guarantee no competing clients in the portfolio.

Where we operate

Botswana, Mauritius, Namibia, Seychelles, South Africa, Zambia, Zimbabwe

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Features & Services

JoyCo’ offers a wide and diversified range of services and each request will get a customized service package.
Thanks to a direct connection with graphic, web design and advertising office partners, JoyCo’ can also assist in the production of ad-hoc tools for sales and marketing campaigns (brochures, leaflets, banners, mini-websites, corporate or advertising videos). 

Some of our services:
- Regular training and promotional sessions to the Italian trade.
- Customize presentations and newsletters 
- Costumer service and telephone consulting 
- Participation at Italian and international tourism fairs
- Participation in specific target exhibitions, such as honeymooners, families, ecotourism, etc.
- Press releases and press kit packaging.
- Manage press trips.
- Manage trade familiarization trips
- Planning, organizing and managing joint marketing ventures among tour operators, international partners and major airlines.
- Translation of international website
- Organize promotional events such as workshops, roadshows, conventions, meetings, events.
- Planning of web, radio and press campaigns on traditional media and social media.
- Management of social platforms
- Direct Email Marketing (creativity included).

We can offer different marketing solutions on request.