Roadshow - Africa Showcase: Mitteleuropa 2019

Munich, Cologne, Frankfurt - Germany
November 11th - 15th 2019

Mitteleuropa continues to be the economic powerhouse of the European continent and the appeal of Sub-Saharan Africa as a pure holiday shows no sign of abating.


  • Munich
  • Cologne
  • Frankfurt


  • Pre-scheduled meetings matching you to top buyers
  • Networking lunches
  • VIP dinner


‘Key facts and tips to consider when looking at the German-speaking markets:

  • Germany has the fourth strongest GDP in the world, and with 2.5% growth in 2018 on the previous year, is currently the fastest growing economy in the western world.
  • Germany has overtaken the UK to be the number one source market from Europe to South Africa.
  • Germany is the second largest origin of visitors to Kenya from Europe.
  • Germans spent a total of 65 billion EUR on travel via travel companies in 2018, that’s an 8.2 per cent increase on the previous year.’

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Roadshow - Africa Showcase: Mitteleuropa 2019