Africa Tourism Workshop / UK / November 2018

To help African countries to increase their UK visitor numbers, Kamageo has developed the half-day interactive AFRICA TOURISM WORKSHOP.

The inaugural event has the theme "Put Your Destination On Their Bucketlist", where we will share our extensive knowledge and provide insights into the UK travel market, gained via two decades of hands-on Africa tourism experience.

The session is designed for tourist board staff, Tourism ministry personnel and those from Embassies and High Commissions in the UK with a responsibility for tourism. Regardless of the size of a country’s budget and whether or not it is a famous, much-visited destination or a country that's entirely new to tourism, it's always valuable to hear the views of highly experienced marketers from a key source market.

Kamageo will reveal influential research, as well as highlight innovative techniques for increasing visitor numbers - both 'cutting-edge' and traditional. Perfectly timed to coincide with WTM London, this is a must attend event.

TOPICS TO BE COVERED : * Getting to know your destination's appeal * Using UK market data to influence your marketing decisions * Engaging with the UK travel trade * Gaining maximum media exposure * Creating demand from consumers * Setting and then maximising your budget SPEAKERS & PANELISTS INCLUDE : * Tim Henshall, Chief Executive, Kamageo * John Berry, Founder and MD, Zambezi Safaris & Tours * Sue Watt, Award-winning travel writer * Karen Beddow, Creator of MiniTravellers.com * Kelly White, Tourism Director, Kamageo FOR MORE INFORMATION Please visit www.africatourism.co.uk or feel free to contact Tim Henshall, Chief Executive via [email protected]