News from ATTA

News from ATTA consists of a combination of news from the African continent with relevance to African Tourism along with news about ATTA for the benefit of our members.

28 September 2012

Wild Frontiers Zimbabwe to open new camp on the Upper Zambezi

Wild Frontiers ZIMBABWE announces the birth of a new permanent camp – located on the Zambezi River, Victoria Falls.  The camp is due to open in December 2012, and special introductory rates will be available. The camp will be located just 17km from Victoria Falls town, inside the Upper Zambezi National park, and has the most incredible views available on this 1,5km stretch of river frontage.  Nestled under large, shady trees the original site is well documented as a restin…

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26 September 2012

Mount Kilimanjaro is a winner.

According to a recent study, earnings from the Mount Kilimanjaro climb, contribute to the world's most successful transfer of resources to a local community. Tanzanian President Jakaya Kikwete has brought to the public arena the country's changing weather patterns that have resulted in the declining snow om Mount Kilimanjaro,and how the Mountain makes a huge contribution to local communities. He said "in many parts of Tanzania, the temperature has inc…

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25 September 2012

East Africa hotel/lodge required for high profile charity raffle in London

The Swaps Ball - The ball will be held at The Dorchester will be attended by 500+ high earning individuals in the derivatives trading industry. A key target market for African safari. The event is set to raise over £100,000 for Rainbow Trust – an amount largely owed to the so sought after auction prizes. We have secured flights to Kenya and we are wondering if an Atta member in East Africa would like to pair this with hotel/lodge accommodation. The funds r…

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12 September 2012

Tanzania Tourism

The Tanzanian government has announced that it is in the process of transforming the Tanzania Tourist Board (TTB) into a fully fledged Tourism Authority that will be in charge of the commercial and management aspect of tourism in the country.The Minister for Tourism and Natural Resources, Khamis Kagasheki, said the authority would be responsible for marketing Tanzania as a destination while also managing tourism products, such as the Ngorongoro Conservation and Tanzania National Parks. He said:…

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03 September 2012

Atta appoints US based marketing company

Atta appoints US Rep and announces a partnership with US  based Travel Marketing Worldwide (TMW) Travel Marketing Worldwide, based in Denver Colorado, is a leading marketing company focused on building relationships between African travel companies and the U.S. travel trade. Travel Marketing Worldwide will be launching Atta in the U.S. market, signalling the importance of the U.S. market in generating increased travel to the continent of Africa. Over the past few years it has become …

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