- Air Ambulance coverage expected to boost tourism sales
- WTO Ministerial Conference in Nairobi to inject Kshs 2.6 billion into economy
- Webinar Today: Overview of The Sanctuary at Ol Lentille – Laikipia’s first all villa property
- FCO Travel Update: Sao Tome & Principe travel advice
- World Travel Market Africa’s 2016 Visitor Registration Goes Live
- New Vic Falls airport terminal opens
- Atta Africa Financial Update (44)
- Webinar: Overview of The Sanctuary at Ol Lentille – Laikipia’s first all villa property (3)
- More air service license applications show keen interest in Tanzania's aviation sector
How Mozambique is Earning its Tourism Hype
After emerging from a long Civil War, Mozambique has quickly become one of Africa’s tourism darlings. The country, located in the continent’s southeast, has a growing number of beach destinations, private island retreats and wildlife sanctuaries like Gorongosa National Park.
These attractions have earned Mozambique a spot on a number of “next best thing” lists. The country now seems poised to take the next step to develop its tourism industry. Being a buzzed-about hotspot is good for attracting attention from adventure-seeking tourists and guidebook writers.
However, neighboring South Africa and Botswana both have well-established tourism industries and are among the most accessible and most user-friendly places on the continent (though Botswana is also one of the most expensive). Mozambique has a ways to go if it wants to be considered a quintessential Southern African destination like its two high profile neighbors.
A new strategy for a new era
A recent announcement by Mozambique's tourism authorities signals that the country understands that it is now time to take the next step. The Strategic Plan for Tourism Development 2015/2024 offers insight into what is coming in the next decade. The overall goal of the Plan is to improve the quality in sectors related to travel and hospitality.
Increasing the number of hotel and resort options is an important part of the strategy. A better climate for investing would certainly help bring more big brands and more luxury boutique hotels and resorts to the country. The media coverage that Mozambique has gotten over the past few years has already made investors and developers aware that possibilities exist in Southeast Africa.
Source: Travel Pulse