Kenyan trade anticipates tourism recovery

From a recent article in Tourism Update:

Players in Kenya’s tourism industry anticipate a rebound during the European Summer season thanks to improved security across the country.

For the last two years, Kenya’s tourism sector has been performing poorly following terrorist incidents, including the Westgate attack in 2014.

The Kenya coast, which boasts 60% of hotel business in the East African nation, has been enjoying calm after the government heightened security across the region.

Southern Cross Safaris Chairman, Mike Kirkland, says he expects the sector to improve this year compared to last year due to the resort towns of Mombasa, Diani, Malindi and Watamu, being safe for holidays.

Kirkland adds that during the Summer period - July to October this year, he expects international flight bookings to soar by more than 20% as leading tour operators and travel agents have regained confidence in the destination.

“The positive thing is that the markets are now forgetting about the terrorist attacks which occurred in 2014 as the country is now much safer,” he said. “Ebola has also been contained in the affected countries and therefore I expect tourism to do better beginning July to December this year.”

Kirkland says his tour firm has experienced a surge in bookings from European markets including Germany, Switzerland and Austria.

Read the full story here.