- Table Mountain Cableway celebrates its 27 millionth visitor
- Qatar Airways increases Windhoek service in July/Aug 2018
- Tanzania's Parliamentary Committee Wants Lake Manyara Protected At All Costs
- New Atta Members in December
- Atta Financial Update: 25.01.2018
- Planning to visit Cape Town and the Western Cape
- Malawi: Extinction of Large Animal Species Worries Department of Parks
- Jambojet set to begin Uganda flights next month
- Tanzania: Tourism Injects 4.8 Trillion/ - Into the Economy
- Application for Membership - Coffeebeans Routes
Kenya Golf Open Championship, a tool to promote the destination
All is set for the 50th Kenya Open Golf Championship at Muthaiga Golf Club from 22-25th March. The event marks the start of the European Challenge Tour said Minister Balala before quoting Bob Hope the American humorist who once said: “If you watch a game, it’s fun. If you play it, it’s recreation. If you work at it, it’s golf,”
Minister Najib Balala is putting a lot of effort behind events to ensure Kenya remains visible in the World of Tourism. “We commit to continue supporting sports events, such as the Kenya Open Golf Championship, that provide an international audience that can be used to market Kenya as a sports tourism destination”.
Sport events as is the case for cultural events is being used more and more to help increase visibility of tourism destinations. These events entice press from key tourism source markets to travel to the destination because they have something different to write about.
The 50th Kenya Open Golf Championship will be at Muthaiga Golf Club held from 22-25th March and marks the start of the European Challenge Tour