Panel Discussion on the Tourism sector in Kenya

Muthaiga Travel's General Manager, Mrs. Mira Bid-Shah was invited by the French Chamber of Commerce in Kenya to attend a Panel Discussion on the Tourism sector in Kenya.

Also present at this discussion were the Guest of Honor, Hon. Najib Balala, Cabinet Secretary, Ministry of Tourism and Wildlife; Moderator Estelle Verdier, Head of Jumia Travel; Arthur Dieffenthaler, General Manager Air France Kenya; Mathieu Dutrisac, General Manager Amadeus East Africa and other stakeholders.

It was an interesting and lively discussion to see how tourism can best be marketed to the local Kenyan and made affordable, as well as how to improve the current marketing strategy outside her borders, in order to entice more visitors.